Drive Demand with Patient-Centric Facebook Advertising Strategies

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We develop custom Facebook advertising and autism marketing strategies that bolster brand awareness and your patient pipeline.

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ABA Therapy Facilities We Help Grow

Social Media For Strategic Growth

Custom Facebook Campaigns For Multi-Location ABA Therapy Providers

Your patients are spending time on Facebook and Instagram. We help you meet them where they are via engaging paid social campaigns that build demand early by connecting with patients at each stage of the patient journey.

Paid Social That Engages Patients At Every Step

We intimately understand how patients move through the buyers’ journey and develop ad content that resonates with your patients no matter where they are in the funnel. ABA therapy decisions take time; our strategy nurtures them at every step until they’re ready to book.

Social Ads Your Audience Loves

Cardinal develops patient-centric messaging strategies and creative to connect with your audience on an intimate level. Our ads speak directly to their desires and pain points, creating a holistic solution to their needs that sparks their interest and attention.

Performance Branding That Drives Real Impact

We don’t just create advertisements that look pretty on social. Our social strategy builds qualified audiences that lead paying patients directly to your ABA therapy facility, helping you optimize revenue and boost your return on advertising spend.

Integrated Reports for Complete Transparency

We pride ourselves in our transparent workflows and seamless collaboration with clients. You’ll always have full visibility into the performance of your social campaigns and access to all of your data in live dashboards that are updated in real-time.

Social Media Can Make or Break Your ABA Therapy Facility

In this day and age, if your brand is not on social media, it’s certainly a disadvantage. One essential part of ABA therapy marketing is the need to build brand awareness – and it’s best accomplished with the power of social media. With social media, you can share articles and stories, exchange ideas with other people, engage your followers, and receive reviews from patients.

Social media marketing is more than just posting updates, links, and images in your feed. In some cases, you can leverage the power of certain networks to reach people that need your services. For instance, Facebook has an internal advertising network that works like PPC. Facebook Ads is an excellent way to target local users especially when it has billions of users.

A digital marketing agency like Cardinal can help with managing your primary care social media accounts. If you choose, a team of paid media experts can help you optimize your Facebook Ads campaign

Facebook Ads for ABA Therapy

Create Ads That Engage and Build Demand for ABA Therapy Facilities

Paid search is still one of the best ways to target the patients that matter most to your organization based on criteria like past behaviors and even location. Google Adwords and other paid search programs place you at the top of the search results for targeted keywords. This makes it easy for prospective patients for your family practice to easily find your location.

Digital Marketing And SEO For ABA Therapy

We want nothing more than to help these patients find YOUR ABA therapy facility through a timely, customized and mobile-responsive website and marketing outreach effort. Our digital marketing solutions are designed from the ground up to help you and your team build trust, respectability and authority on the Internet. By optimizing your ABA therapy center’s online presence and focusing on the marketing tactics that matter the most, we can help get the right message to the right patients at the right time – no exceptions.

Let’s Get Social

We’ll help you create performance-driven Facebook ad campaigns that lead loyal, paying ABA therapy patients right to your front door. Get in touch with us to learn how!

Request Your Free Proposal

ABA Therapy Paid Social Toolkit

We Fuel Growth With Strategic Facebook Ad Tactics

Funnel-Based Messaging Strategies

We deploy funnel-based nurture strategies to reach your patients with the right message—and at the right time and place. Every patient’s journey to receive ABA therapy is unique and requires a custom full-funnel paid social strategy. We help you capture their attention and nurture them with engaging creative until they’re ready to book.

Persuasive Copywriting

We’re all about copywriting that converts. Every single ad Cardinal creates for your brand is crafted to inspire meaningful action in your patients, ultimately bringing more paying patients to your digital doorstep.

Eye-popping Design

Our ad design not only catches attention but captures the hearts of the patients who matter most. No matter the medium, we’ll craft scroll-stopping creative that generates loyal patients, whether that’s in a single image, carousel, or video format.

Data-driven Creative Testing

We continuously monitor your Facebook ad performance to ensure you’re getting the highest ROI on your advertising spend. When we notice something isn’t working, we analyze and test.

HIPAA-Compliant Ads

Worried that your ads won’t be HIPAA compliant? Don’t be! We understand how to navigate every HIPAA regulation to ensure all your ads are compliant, so we can care for your advertising needs while respecting your patients’ privacy.

Post-Click Optimizations

We’ll help you supercharge conversions by aligning pre and post-click UX. User research and testing allow us to apply pre-click test learnings to your post-click landing page. We continue testing content, structure, and imagery across your post-click landing page and other key pages to convert clicks into booked patients.

Dynamic Creative Optimizations

We leverage DCO to enhance creative reporting and optimizations across the entire funnel, building real-time campaigns tailored to individual patients. We regularly test DCO components in rotation to create the best combination on the market and increase CVR.

Audience Enhancements And Optimization Strategies

We gauge how well different ads perform among various audience segments. Once we’ve determined performance by audience, we divide the top-performing ad set to continuously hone in on which content resonates with which audience.

How Cardinal helped the country’s largest mental health care provider scale digital marketing to 500+ locations.

195% increase in total site conversions in six months

Read the Case Study

How We Helped A Leading Psychiatry
Group Increase Their Patient Volume By 3X

$19 cost per lead

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How we helped a multi-location rural hospital system grow its digital presence and increase specialist leads by 285%.

285% increase in find a specialist leads

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Top 3 Marketing Mistakes Healthcare Organizations Make

Too often, healthcare organizations waste time and money on the wrong digital marketing strategies. They focus on the wrong channels, use outdated best practices, neglect to test, or chase the latest hyped-up marketing strategy. Here are the top three mistakes healthcare marketers commonly make—over-segmenting their Google Ads account, investing too much in organic social, and halting their SEO investment—and how to avoid making them again.

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Are Your Facebook Ad Campaigns Ready for iOS14?

The battle that has been brewing between Apple and Facebook is coming to a head and marketers need to prepare their digital advertising campaigns. As Apple’s iOS operating system upgrades to version 14, it is introducing privacy policies that will affect how Facebook handles ads.

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7 Steps to Implement Facebook Audience Targeting and Increase Conversions

Many people who love certain brands like them on Facebook, so if you have decided to advertise your business on the top social network, that’s a good move.

We value our strong partnership with Cardinal and their ability to consistently crush conversion goals, month over month. Communicative and responsive to our business objectives, the team is constantly looking for ways to improve performance and fuel our growth.

Ashley Anderson SVP Marketing

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ABA Therapy Facilities We Help Grow

Custom Facebook Campaigns For Multi-Location ABA Therapy Providers

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Why Cardinal’s ABA Therapy Facebook Strategies Convert

Paid Social That Engages Patients At Every Step

Social Ads Your Audience Loves

Performance Branding That Drives Real Impact

Integrated Reports for Complete Transparency

Social Media Can Make or Break Your ABA Therapy Facility

Facebook Ads for ABA Therapy

Let’s Get Social

We Fuel Growth With Strategic Facebook Ad Tactics

Funnel-Based Messaging Strategies

Persuasive Copywriting

Eye-popping Design

Data-driven Creative Testing

HIPAA-Compliant Ads

Post-Click Optimizations

Dynamic Creative Optimizations

Audience Enhancements And Optimization Strategies

Our Facebook Ad Services Drive Real Results

Get Healthcare Marketing Insights

Top 3 Marketing Mistakes Healthcare Organizations Make

Are Your Facebook Ad Campaigns Ready for iOS14?

7 Steps to Implement Facebook Audience Targeting and Increase Conversions

Let Us Be Your Social Media Masterminds