Increase patient volume with innovative SEO & Paid Search campaigns.
Our services are trusted by some of the biggest names in the dermatology field, and our results speak for themselves.
We ignite ambitious growth with proven tactics to help you scale your business swiftly and strategically.
And we’re performance-driven to boot. We don’t let growth stop at “good enough”—we aim to exceed growth targets, every time.
We’ve helped dermatology groups soar to new heights with proven patient generation tactics.
The goal of paid search is to drive more prospective clients to your website and convert those qualified leads into new patients. This is why we personalize each pay-per-click campaign to target people actively searching for the dermatology services you offer while maximizing your budget. Hello high ROI!
In today’s competitive marketplace, your dermatology practice’s website needs search engine optimization (SEO). If your site is not highly ranked, prospective patients will not find you. Most searches never make it past the first page. Cardinal will target specific keywords and markets to get your search rankings where they need to be.
Paid social platforms such as Facebook have millions of users in the U.S.; tapping into this market can help you reach the people who are interested in the treatments you offer. We use segmentation to identify prospective clients based on location, age, gender, and estimated income to offer you high conversion rates and qualified leads.
So you’ve got a lot of people visiting your dermatology practice’s website, but you’re not getting that many phone calls, consultations, or appointments. Don’t fret! A strong conversion rate optimization (CRO) strategy can help increase the quality of your leads and make the most out of the traffic that you’re already receiving.
If you’re not tracking your dermatology practice’s website data, you will never be able to tell which campaigns are driving results, which offers are working, and which pages need better optimization. At Cardinal, we’re passionate about monitoring performance and communicating results; you’ll receive access to all of your data, dashboards, and reports. We don’t just make numbers look pretty; we believe in complete transparency and chart marketing performance against your business goals.
The first place patients go to find a new dermatologist is online. Whether they find your practice through SEO, PPC, or word-of-mouth, make sure your website loads quickly and is easy to navigate. First impressions go far. Your website not only needs to be sleek and well optimized, but it needs to be responsive across all devices. We make sure that once a web visitor finds your website, they can quickly find the information they are looking for, whether that be on their desktop or mobile device. BAM – hello higher conversion rates and new patients!
People search online every day for medical information and treatments for their skin. Some may be researching diseases or specific conditions of the skin. Others may be considering cosmetic dermatology treatments to improve the appearance of their skin. Cardinal can develop marketing solutions to help these prospective patients connect to your dermatology practice. Just as there are customized treatment plans for each patient, digital marketing strategies for dermatology should be tailored to meet the needs of your practice.
We are thoroughly impressed with Cardinal’s ability to deliver a pipeline of high-quality leads to our door. Onboarding with them could not have gone any smoother, as they clearly value communication and transparency.
Cardinal’s medical marketing experts can develop the right digital marketing strategy for your dermatology practice. Our focus on search engine optimization, targeted advertising, and increasing brand awareness can be the catalyst to expand your dermatology practice.
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