How to Boost Local Rankings for Multi-location Medical Groups
When it comes to local SEO for multi-location medical practices, here's what you need to do to boost your rankings for "near me" searches.
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Increase commercially insured patient volume through innovative digital marketing strategies.
Holistic Growth Strategies
Why The Nation’s Top Orthopedic Surgery Practices Trust Cardinal
We’re Experts In the Orthopedic Arena
Our services are trusted by some of the biggest names in the orthopedic field, and our results speak for themselves.
Your Growth Is Our Goal
We ignite ambitious growth with proven tactics to help you scale your business swiftly and strategically.
We’re Performance Marketing Experts
And we’re performance-driven to boot. We don’t let growth stop at “good enough”—we aim to exceed growth targets, every time.
We’re A Patient-Generating Machine
We’ve helped orthopedic groups soar to new heights with proven patient generation tactics.
Orthopedic Surgery Practices Case Studies
Strategic Growth for the Nation’s Largest Orthopedic Surgery Practices
What We Do
How We Help Orthopedic Surgeons Grow Online
The Blueprint To Success
Orthopedic Surgery Digital Marketing Success From Every Angle
PPC Advertising
PPC Advertising
The goal of paid search is to drive more prospective clients to your website and convert those qualified leads into new patients. This is why we personalize each pay-per-click campaign to target people actively searching for the orthopedic surgery services you offer while maximizing your budget. Hello high ROI!
SEO
SEO
In today’s competitive marketplace, your orthopedic surgery practice’s website needs search engine optimization (SEO). If your site is not highly ranked, prospective patients will not find you. Most searchers never make it past the first page. Our goal is to drive people to your website and convert those leads into loyal patients.
Facebook Ads
Facebook Ads
Paid social platforms such as Facebook have millions of users in the U.S.; tapping into this market can help you reach the people interested in the treatments you offer. We use segmentation to identify prospective patients based on location, age, gender, and estimated income to offer you high conversion rates and qualified leads.
CRO
CRO
So you’ve got a lot of people visiting your orthopedic surgery practice’s website, but you’re not getting that many phone calls, consultations, or appointments. Don’t fret! A strong conversion rate optimization (CRO) strategy can help increase the quality of your leads and make the most out of the traffic you’re already receiving.
Analytics
Analytics
If you’re not tracking your orthopedic surgery practice’s website data, you will never be able to tell which campaigns are driving results, which offers are working, and which pages need better optimization. At Cardinal, we’re passionate about monitoring performance and communicating results; you’ll receive access to all of your data, dashboards, and reports. We don’t just make numbers look pretty; we believe in complete transparency and chart marketing performance against your business goals.
Web Design
Web Design
The first place patients go to find an orthopedic surgeon is online. Whether they find your practice through SEO, PPC, or word-of-mouth, make sure your website loads quickly and is easy to navigate. First impressions go far. Your website not only needs to be sleek and well optimized, but it needs to be responsive across all devices. We make sure that once a web visitor finds your website, they can quickly find the information they are looking for, whether that be on their desktop or mobile device. BAM – hello higher conversion rates and new patients!
Orthopedic Marketing Matters
Help Orthopedic Patients Get The Care They Deserve
Find And Engage New Patients For Your Orthopedic Surgical Practice
As orthopedic surgeons strive to build, grow or adapt their practices, specialists face unique marketing and advertising hurdles. We understand your marketing needs and objectives are unique. When you want to let prospective patients know about your thriving orthopedic practice, it’s time to implement a digital marketing strategy that works. Digital marketing is an essential tool for growing your patient base in the competitive orthopedic industry. Patients will be able to find your facility through your excellent marketing and eye-catching website.
Custom Digital Marketing Strategies for Orthopedic Surgical Practices
Cardinal will help you stand out among the crowd and put you in front of potential patients. While some patients are referred to an orthopedic surgeon, others may search online for a provider. Cardinal’s comprehensive marketing strategy can connect those prospective orthopedic patients to your practice. SEO is a foundational strategy that will help you appear on search engine result pages for long-term success. Looking for a quicker solution to get patients through the door now? Consider digital advertising. Whichever route you decide to take (or whether you decide to combine strategies), you need a mobile-friendly site to help patients easily find your practice.
Healthcare Marketing Blog Articles
Our investment in Cardinal is the best money we’ve spent this year by a mile! The team is incredibly fast-moving, communicative, and helpful; they’ve really become an extension of our team. Our partnership has made our growth stress-free.
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Ready To Ignite Your Growth?
Overall, to someone with strong medical and administrative background, diving deep into digital marketing efforts for orthopedic clients can feel unusual at best. But the more you get familiar with current tools, the more effective you can be at reaching customers who need your business to help their health.
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